apple vs samsung
Compare apple and samsung search interest over the past year with a simple trend chart.
Summary
apple is searched more than samsung in this period, with an average gap of about 9 percent.
- apple changed by about 20 percent from early to late period.
- samsung changed by about 8 percent from early to late period.
At a glance
- Average interest: apple 57, samsung 52
- Peaks: apple September 2025, samsung September 2025
- Recent trend: apple rising, samsung steady
- Stability: apple choppy, samsung steady
- Head to head: apple led 79 percent of the time, samsung led 21 percent
- Crossovers: 7, last on Sunday, 10 Aug 2025
Side by side
| Metric | apple | samsung |
|---|---|---|
| Average interest | 57 | 52 |
| Recent trend | rising | steady |
| Stability | choppy | steady |
| Peak month | September 2025 | September 2025 |
| Best month by average | September 2025 | September 2025 |
| Share of leading periods | 79% | 21% |
| Crossovers | 7 | Sunday, 10 Aug 2025 |
Deep dive
This view summarises how people searched for apple and samsung over the last 12m. The chart shows monthly values from zero to one hundred where one hundred marks the local high for a term.
Breaking the period into thirds, averages were: early apple 55 and samsung 53, middle apple 50 and samsung 47, recent apple 64 and samsung 57.
The two lines crossed 7 times. The most recent crossover was on Sunday, 10 Aug 2025, which hints at changing interest.
apple peaked in September 2025, while samsung peaked in September 2025.
apple looks choppy with a rising trend. samsung looks steady with a steady trend.
What this means
Scores come from Google Trends. Each series is scaled to its own peak within the chosen period. Use the chart to compare direction and timing rather than total search counts.